By 
Chenu Alexis Published December 15, 2024 Reading time
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The fast-growing fine jewelry market is expected to exceed $17 billion by the end of the year in the United States, according to the latest Future Market Insight Global study published last November, and could even reach more than $24 billion by 2034. In the face of soaring e-commerce, particularly boosted by the Millennial generation, FashionNetwork.com investigates the fine jewelry retail market in Los Angeles.
With just over 100 stores specializing in fine jewelry, Beverly Hills is home to all the major players in the industry. It's here that all the international labels have set up store, including Japanese jeweller Mikimoto at Beverly Wilshire Hotel; Italian jewelry brand Pomellato; New York jewellers David Yurman and Harry Winston; Tiffany & Co., now part of LVMH; Van Cleef & Arpels, Bulgari and Cartier. The Bulgari boutique is currently undergoing major renovation and Cartier, which occupies a space right in the heart of Rodeo Drive, is working on opening a new three-storey boutique scheduled not before 2026.
Today, these big names share the market with luxury fashion houses such as Chanel and Louis Vuitton, which now offer all their fine jewelry collections, and with shopping destinations such as Saks Fifth Avenue Beverly Hills which opened last February. Replacing the former Barneys department store, Saks has been dedicating its second floor to fine jewelry for several months now, featuring collections by Bulgari, Chopard, Graff, Vhernier, Renee Lewis, Anita Ko, Robert Procop and Lorraine Schwartz.
